VanUX Awards Announce New Winner 2019
Awards Gala This week, the VanUX Awards hosted its annual Awards Gala while announcing this year’s big winner. VanUX is one of the most prestigious awards in the Vancouver user experience design community and we are proud to be a Community Sponsor for this year’s event. For the uninitiated, the Vancouver User Experience Awards is […]
Aequilibrium becomes an Adobe Bronze Solution Partner
Aequilibrium is proud to now be an Adobe Bronze Solution Partner. After analyzing the market for the best Digital Experience Platforms, we found the powerful tools Adobe provides to be the market leader for the types of organizations that engage us to assist them with their digital transformation. We are particularly excited to dive into […]
Using Personas to Create Meaningful User Experiences
New Years means that we get to start over and commit to doing better. For us, we’re constantly striving to think less about ourselves and more about the user. As user experience designers, it’s part of our process to constantly ask what and for whom we’re designing for. While we may be users of our […]
Adobe Summit Goes Digital to Meet an Online Workforce
Adobe Summit will be exclusively digital this year, and it’s launching March 31st at 8:30 am PDT. Your front row seat to possibility. Globally, businesses have been forced to discover the opportunities and challenges for innovation and remote connectivity when their operations suddenly rely heavily on digital. Adobe has long been a leader in the […]
The Shifting Sands of Digital in the Business Landscape
The world has become fully digital overnight. In a world of virtual birthday parties, socially-distanced grocery queues and makeshift home-offices, businesses need to be flexible to embrace change in order to continue providing the best customer experience possible. Digital is no longer an option. The digital revolution has swept everything into a sandstorm, and organizations […]
The Foundations to Flourish in a Fully Digital Economy
Few things expose our frailties like adversity. The social and economic times we find ourselves thrust into today are certainly adverse. But, as it feels like we’ve known since before Benjamin Franklin said it, in adversity there is opportunity. Or, at least, the potential for opportunity. The tricky thing, however, is that often turning adversity […]
Join Aequilibrium at Adobe’s Virtual Experience Makers Live
Adobe is at it again. Coming July 22nd and 23rd is their virtual event Experience Makers Live, and here at Aequilibrium, we’re really looking forward to attending. We know the all-digital format will be a great success, as we also attended the all-digital Adobe Summit in March (which already feels like a long time ago) […]
The Digits on Digital Banking
“The times they are a changin’,” a wise poet once said. For the Credit Union cooperative, the world of digital strategy and member experience looks a little different than it did just six months back. Amidst video banking, loan-deferral programs, drive-through branches, and CERB, your Credit Union minds have been bubbling (more active than a […]
Aequilibrium and Wavetec: Freeing Canada from lineups & bad customer experiences
We all have our anecdotes of, let’s say strange, customer experience and queue management moments at physical locations both during the lockdown and now with easing restrictions (maybe even more so now). As a company that focuses on customer-centric experiences, these moments really hit us in the feels. That’s why we’re so excited to announce […]
Design Thinking in the New Normal
Over the past few months, the world has definitely shifted to a new normal, and that has implications for employees, companies, and brands as well as the public at large. So, as the landscape is shifting beneath our feet, it is an excellent opportunity to employ the talents and skills of Design Thinking to allow […]
