3 Reasons Why User Experience Matters
A user’s first impression of your site or app will determine whether he or she will continue through onboarding or exit in seconds. User experience– designing for better digital experiences– matters because it creates the first impression for your product. A good way to think about user experience is that it’s also the customer experience. […]
How To Improve UXD With Interaction Design
Interaction design can be found all over your device and within both web and mobile applications. They can be small and simple but can make a big difference for the end-experience. Interactions add value to products in different ways, sometimes as a moment of delight that separates the product from the competition, for example, a […]
Interaction Design: Big Things Have Small Beginnings
Interaction design is composed of a bunch of little elements. When orchestrated beautifully, it can create big things. In this article, I hope to explain the micro complexities behind interaction design and how, when brought together as a whole, they can have a macro impact on your product, team, clients and most importantly the user. […]
Guiding Methodology for Interaction Design
We’re a digital product design studio specializing in user experience design. This means that rather than working on one in-house product, we’re often working on a number of projects at once and our design team, as a result, needs to be extra lean and Agile. Process, therefore, plays a big part in how we work, […]