User Experience Design July 31, 2019

What is UX Writing?

From developing processes to writing microcopy, UX writing is an easy and effective solution to differentiating brand experience and driving business value.

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User Experience Design May 8, 2019

How To Improve UXD With Interaction Design

Interaction design can be small and simple but can make a big difference for the end user experience. Learn how to improve your UXD with interaction design.

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User Experience Design March 20, 2019

IKEA Store App Review and Usability Redesign

Discover opportunities for improvement on the IKEA Store app’s user experience design. In this article we conduct a review on usability and design.

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Company News February 27, 2019

aequilibrium Recognized as a Top Creative and Design Agency in Canada

It’s our mission to help transform companies by building award-winning digital experiences. We are excited to announce that Clutch has named us a Leading Design Agency in 2019.

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Company News, User Experience Design, Social February 13, 2019

Designing the Polar Experience

Process and insights on creating a linear user flow, animations, and stories in the user experience design for Polar iOS.

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User Experience Design October 31, 2018

What is Digital Product Design?

Product design is about problem solving, and product designers seek to improve the experiences of products through solving complex design problems.

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User Experience Design October 29, 2018

What is User Experience Design?

Questions and models may stay the same, but people are organic, habits are evolutionary, and designers need to be agile. Read more.

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