User Experience Design January 8, 2020
Using Personas to Create Meaningful User Experiences
As UX designers, it’s part of our process to constantly ask who we’re designing for. A user persona helps create a digital experience that users can understand and enjoy.
User Experience Design September 18, 2019
Guiding Methodology for Interaction Design
Process plays a big part in how we create interaction design and methodology helps guide our human-centered design process. Here are our few of our team’s methods.
User Experience Design July 31, 2019
What is UX Writing?
From developing processes to writing microcopy, UX writing is an easy and effective solution to differentiating brand experience and driving business value.
User Experience Design June 19, 2019
Interaction Design: Big Things Have Small Beginnings
In this article, we explain the micro complexities behind interaction design and how they can have a macro impact on user delight.
User Experience Design May 29, 2019
How Usability Testing Drives Design Innovation
If you’re not conducting tests regularly, you may be missing out on the whole point of creating digital products. Learn more about usability testing.
User Experience Design May 8, 2019
How To Improve UXD With Interaction Design
Interaction design can be small and simple but can make a big difference for the end user experience. Learn how to improve your UXD with interaction design.
Company Culture, User Experience Design, Technology & Software April 25, 2019
Learning Swift as a UX designer
It’s helpful for UX designers to have a holistic understanding of the entire product production cycle, including learning how to code.
Company News February 27, 2019
aequilibrium Recognized as a Top Creative and Design Agency in Canada
It’s our mission to help transform companies by building award-winning digital experiences. We are excited to announce that Clutch has named us a Leading Design Agency in 2019.
Company News, User Experience Design, Social February 13, 2019
Designing the Polar Experience
Process and insights on creating a linear user flow, animations, and stories in the user experience design for Polar iOS.
User Experience Design December 19, 2018
How To Ask User Experience Questions
Knowing how to ask user experience questions when talking to clients about their goals and products is an important skill for UX design and research.