Creating the human connection is about triggering a type of emotional response and attachment which then leads to loyalty.
If customer-centricity is considered a core value of your corporate strategy, then listening to customers should be incorporated into your strategic decision-making process.
The higher profitability of the mass affluent makes it an attractive target for banks and credit unions to zero in on. Learn more about the mass affluent.
In the digital age, banks and credit unions must strategically shift from being product-driven to customer-driven with omnichannel digital experiences.
Learn the steps you need to take to attract customers who want the best, most catered, and personalized omnichannel experience with technology in 2019.
CEO Adrian Moise discusses how to become a trusted adviser for financial institutions looking to achieve holistic financial health.
Last month, the aequilibrium team embarked upon a world tour to discover, connect, and learn more about digital banking. They attended Money 20/20, C1 Momentum, and Backbase Connect to gain insight and leads to help businesses accelerate their digital banking potential.
Chatbots are an easy solution to many legacy banking problems, giving an incredible leg up for progressive banks and credit unions.